Press Release Writing Skills

Press releases are often the first contact a journalist has with your company or organisation. Your efforts to attract their attention will be more effective if you can communicate in their language.

This full-day course, for up to eight people, is for everyone joining a press office or corporate communications team. We provide an understanding of:

  • What makes a story
  • The different audiences
  • The best way to deliver you news - including the use of email
  • How to write your story to attract the journalists’ attention
  • Selling your story with a great headline
  • Basic grammar and punctuation

Other media training services:

Press Release Writing Skills